Digital Marketing : Internet Marketing or Online advertising is an effective way of advertising using internet to attract customers. The Search Engine Optimization(SEO) is an organic and time consuming process. The Websiteis indexed and ranked based on a number of factors decided by the search engines like Google, Yahoo, Bing etc.
With online Advertisement you get instant results. As per your predefined budget your advertisements are placed on multiple websites immediately which will give more traffic to your website. The number of net users in India are increasing and buying products online is easy and latest trend. Therefore Online Advertisement is becoming key to get more people on your website to generate business.
SEO Consultancy : When your website is not faring well in the search engine ranking, you must be wondering why it is so when you have invested so much while creating it. Despite your best effort, your website does not have the high ranks. What do you do at such times? Do you have any solution for this? If you cannot give the answer, then we at volotek will offer you the best solution. SEO Consultants use structured search engine optimization techniques to help small and large business to make their site more visible in the search engines, greatly increasing the traffic to their sites. Our SEO expert perfect in website optimization and always remember the w3 validation code while the optimization of any website. Getting a SEO consultant involved at the beginning is a very good idea so you set up your the site the best way from the start. SEO Tips you can actually use to increase your sites search engine rankings in search engine. What you will have to do is follow a proper SEO strategy to reach to the top. What keyword is appropriate? How will you start the onsite optimization? Is your website content optimized to get the best result? Do you have a pay per click campaign that will work for you? If you do not want to face all these questions then, what you need is our SEO consultant services. We will advice you how to make your website SEO centric.
Social Media Optimization: What is SMO? Social Media Optimization can be defined as a process of branding and generating new business using Social Media Websites. In Social Media Optimization or SMO, websites are optimized so that they are connected with popular websites such as Facebook, Twitter Linkedin, Youtube. The main Focus and Aim of SMO is to deliver traffic to the website other than Search Engines. Along with the websites mentioned above, SMO includes forums, blogs, bookmarking websites to deliver traffic to your website. The Benefits of social media optimization are increase in traffic, Visibility and higher rankings in search engines, Direct interaction with people on social networking sites, which makes you possible to find potential customers or employees. Use of Facebook advertising in SMO Facebook advertisement allows you to connect with people who are interested in your business or product, As Facebook asks you to set the filters or targeted audience according to which the ads will be displayed on user profiles. Facebook is the most popular Social Networking website which has millions of users across the globe. Advantages of Facebook advertising includes making your brand famous, lead generation, Marketing and Direct communication with people all over the world with same interests.
Pay Per Click Management Pay per click (PPC) is an Internet advertising used on websites, in which advertisers pay when their ad is clicked. Advertisers bid on keywords or keyword phrases relevant to their target market. Cost per click (CPC) is the amount of money an advertiser pays search engines and other Internet publishers for a single click on its advertisement that brings one visitor to its website. Websites that utilize PPC ads will display an advertisement when a keyword query matches an advertiser's keyword list, or when a content site displays relevant content. Such advertisements are called sponsored links or sponsored ads, and appear adjacent to or above organic results on search engine results pages, There are two types in Pay Per Click (PPC) advertising : Flat-rate PPC Bid-based PPC In flat-rate PPC a fixed amount is paid for every click on the perticular ad, Whereas in bid-based PPC different advertisers bid the amount they are ready to pay for every click on the ad. One who bids most gets the top position for their advertisement.